BEST PRACTICES FOR CONVERSION
Your page is your storefront, your first impression, and your content hub—all in one. Let’s talk about how to organize it so fans can find exactly what they’re looking for (and pay for it) effortlessly.
WRITE A STRONG BIO
Your bio is your chance to make a great first impression. Mention your posting or live-streaming schedule if you’re active frequently. If you enjoy interacting via messages, make sure to mention that too.
Setting clear expectations for fans is important for encouraging them to subscribe and engage more with your content.
Consider your bio prime real estate on your profile. It’s free and highly visible, so use it to show your personality. Think of your header as a billboard that pops up in the Suggestions tab, make it a captivating collage of your best pics that best represent your brand.
ORGANIZE YOUR CONTENT INTO WALL ALBUMS
Wall albums are important for categorizing and revitalizing older posts by keeping them accessible without constant reposts.
Their titles are visible above the locked portion of your feed, allowing potential subscribers a glimpse into the variety of content you offer.
This setup is especially beneficial if your feed is locked to subs-only, as it gives non-subscribers a taste of what they could access.
PINNED POSTS
Use pinned posts to highlight important information or offers at the top of your feed where every visitor can see them immediately.
Try a friendly introduction post that outlines what new fans can expect or pin a custom content menu or special event details.
Refresh these pinned items periodically to keep your profile looking active and up-to-date. Outdated pins might give an impression of stagnation.
Limit yourself to one or two pinned posts to avoid overwhelming new visitors and ensure they can easily explore more of your recent content.
